{"id":165,"date":"2015-05-04T05:21:49","date_gmt":"2015-05-04T05:21:49","guid":{"rendered":"http:\/\/www.ralecon.com\/blog\/?p=165"},"modified":"2015-05-04T05:21:49","modified_gmt":"2015-05-04T05:21:49","slug":"top-4-seo-strategies-to-focus-on-in-2015","status":"publish","type":"post","link":"https:\/\/www.ralecon.com\/blog\/top-4-seo-strategies-to-focus-on-in-2015\/","title":{"rendered":"Top 4 SEO Strategies to Focus on in 2015"},"content":{"rendered":"<p>Thanks to Google algorithm updates, it\u2019s bringing multiple nightmares to digital marketers who are thinking of ways to optimize websites for maintaining a consistently high ranking on Google. Now that Google has already decided to make low-quality content pages invisible and penalize sites with over-use of keywords, does it mean that there are no more optimization techniques left to unearth?<\/p>\n<ol start=\"1\">\n<li><b>Mobile search optimization<\/b><\/li>\n<\/ol>\n<p>According to Google, nearly 50% of its traffic comes from mobile devices such as smartphones, tablets, etc. So, you need to optimize your website for mobile. You can hire a top-notch <a title=\"SEO company in Bangalore\" href=\"https:\/\/www.ralecon.com\/search-engine-optimization.htm\" target=\"_blank\"><b>SEO company in Bangalore<\/b><\/a>, India to help your site become mobile-friendly for grabbing the attention of the maximum target audience who are mobile savvy. Google has already announced that starting April 21 it will pay high importance to mobile-friendly sites giving them high ranking in its mobile search results.<\/p>\n<ol start=\"2\">\n<li><b>Focus on keywords<\/b><\/li>\n<\/ol>\n<p>Try to use more conversational phrases that people are actually typing when searching for products or services similar to what you are offering. 2014 has seen Google Hummingbird bringing a drastic change in the way Google used to analyze search queries. What SEO companies need to do is use more variety of keywords based on users\u2019 search intent.<\/p>\n<ol start=\"3\">\n<li><b>Be active on social media<\/b><\/li>\n<\/ol>\n<p>Don\u2019t ignore social media web platforms like Facebook, Twitter or Google+. They have the power of making or breaking a company with content that worldwide social media users are ready to share and comment. So, keep posting fresh content that are interesting to read for popularizing your brand and building a brand loyalty.<\/p>\n<ol start=\"4\">\n<li><b>Search engine-friendly URLs<\/b><\/li>\n<\/ol>\n<p>Your web page URL should be consistent having relevant keywords. Also, there should not be any broken or irrelevant links within your web page content. Best of companies offering <a title=\"SEO services in Bangalore\" href=\"https:\/\/www.ralecon.com\/search-engine-optimization.htm\" target=\"_blank\"><b>SEO services in Bangalore<\/b><\/a> make sure they create URLs and links that are search engine-friendly.<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Thanks to Google algorithm updates, it\u2019s bringing multiple nightmares to digital marketers who are thinking of ways to optimize websites for maintaining a consistently high ranking on Google. Now that Google has already decided to make low-quality content pages invisible and penalize sites with over-use of keywords, does it mean that there are no more [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":""},"categories":[2],"tags":[17,35],"_links":{"self":[{"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/posts\/165"}],"collection":[{"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/comments?post=165"}],"version-history":[{"count":2,"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/posts\/165\/revisions"}],"predecessor-version":[{"id":167,"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/posts\/165\/revisions\/167"}],"wp:attachment":[{"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/media?parent=165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/categories?post=165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ralecon.com\/blog\/wp-json\/wp\/v2\/tags?post=165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}