Why Landing Page for Your Paid Campaigns?

Why Landing Page for Your Paid Campaigns?

If you are an online business owner who is investing hard earned money for campaign then you should know that a landing page should be a separate one from your website home page. This is where most of the online business traders go wrong and often use their homepage...
Digital Marketing Debate: PPC or SEO?

Digital Marketing Debate: PPC or SEO?

In our world, brand building and promotion is the most critical aspect of marketing. The easiest of all is online brand promotion and service promotion. Among all the tools available for brand promotion, the digital promotion is the ideal way. However, the problem...
The Role of Digital Media in the new age of Advertising

The Role of Digital Media in the new age of Advertising

One needs to be very aggressive in marketing strategies if business has to prosper. And it is the age of digital marketing. Advertisements in online media have taken precedence over advertising through print media, and rightly so. The tech savvy young generation...